Case study01
The Bail Network
Multi-state rebuild.Real rankings.930K+ impressions.
A full site rebuild across California and Texas, migrating from WordPress to a proprietary Lovable-built platform — same URL structure preserved, rankings protected, and real growth to show for it.
01 — TRAFFIC GROWTH
223% MORE TRAFFIC IN 12 MONTHS
- Organic traffic up 223% year-over-year
- Growth sustained across the full 12-month tracking window, not a single spike
- Coincides with a full migration off the old platform onto a new Lovable-built site
Indexed organic traffic+223% / 12 mo
02 — KEYWORD EXPANSION
50% MORE KEYWORDS RANKING
- Total ranking keywords up 50% over the same window
- Expansion spans both California and Texas markets
- More keywords ranking means more ways for someone to find the site, not just one lucky term carrying all the traffic
Ranking keywords+50% / 12 mo
California + Texas · one cluster fanning into many
03 — SEARCH POSITION
FROM POSITION 8.7 TO POSITION 3.9
- Average search position improved from 8.7 to a peak of 3.9
- Peak reached in the Jan/Feb tracking window
- Position has since settled to 7.4 as of the most recent partial period
Average position · lower is better8.7 → 3.9
Position naturally moves month to month; the 3.9 peak reflects the strongest tracking window.
04 — HIGH-VOLUME KEYWORD WINS
RANKING FOR THE SEARCHES THAT MATTER MOST
- “Dallas county inmate search” — position 3.3, 930,019 monthly impressions
- “Harris county inmate search” — position 2.9, 759,037 monthly impressions
- Both terms sit on page 1, both carry six-figure-plus monthly search volume
“dallas county inmate search”930,019 impressions
#3.3
“harris county inmate search”759,037 impressions
#2.9
Both on page 1 · both six-figure monthly volume
05 — HIGH CLICK-RATE EXAMPLE
OUTPERFORMING ITS OWN POSITION
- “Bail bonds san diego” ranks position 8.4 — technically page 1, bottom half
- Despite that position, it pulls a 32.98% click rate
- Proof that strong on-page relevance can outperform position alone
0.00%Click ratePosition 8.4
06 — NEAR-MISS OPPORTUNITY
JUST OFF PAGE ONE
- “Bail bonds los angeles” sits at position 11.8, just below the page-1 cutoff
- Already pulling 28,005 monthly impressions at that position
- A clear, identified opportunity for continued optimization, not a finished story
Search position scaleTarget: page 1
Page 1 · 1–1011.8 · 28,005 impressions
“bail bonds los angeles” · just outside the cutoff
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